This guide has been prepared by Avery Holt, Coordinator of Digital Evangelization.
Live-streaming is an effective way to reach parishioners and various groups, but can
seem like a daunting task to get started. The good news is once you are able to go live, there is
little upkeep needed to keep streaming on a regular basis. This guide will present options for how you can live-stream effectively and affordably.
Step 1 – Where can I stream to?
There are countless options of places to live-stream. Facebook, YouTube or even your
website, if you have the capabilities already, are some of the most popular and most
common. Depending on your target viewer, you might want to decide between Facebook or
YouTube – or possibly both if you are able.
Facebook is able to reach people on Facebook and who have “liked” your page or if your page is public they can search for you every time. Usually when someone has “liked” your page, they will get a notification when
you go live. Most importantly: it’s FREE!
YouTube also is a free platform for streaming, but you also will need an account for this platform.
The difference in streaming to YouTube is that anyone can search for and view your stream
without needing an account. If someone has an account, they can subscribe to your channel and
opt-in to notifications every time you go live. Again, YouTube is free.
Both have a lot of livestreaming functionality built into them, but can be used for different
audiences. So, depending on the population you are trying to reach, you might choose between
one or the other.
For a fee, you can use a service like castr.io to stream to more than one place at a time, but that
will require additional setup. This will be required if you want to live-stream to the parish website.
This might seem like a simple question, but like most things, the more you want to do with your
livestream, the more equipment it will take.
If you just want to start broadcasting now, you can use a cell phone, laptop or tablet, really
anything that can connect to the internet, has a microphone and a camera, and you can go
live. This is the easiest method, but probably the lowest quality, depending on what you’re
wanting. If you are trying to live-stream yourself talking, this can work very well. If you’re trying to stream an event, this method is not recommended as the audio will not be very clear, and the image will not be as clear at a distance.
To dramatically improve the quality of your stream, you can use an external camera. This comes
with several hurdles, the first being budget.
Here is a simple breakdown of what you will need to stream with an external camera: